Category: App Zero


  • App Zero – Progress Update 12.2024

    • The Loss of the “Literary Man”

      The headline is simple but does what it can to rattle the alarms: The Disappearance of Literary Men Should Worry Everyone. The author spends a lot of the essay pointing out how the numbers and proportions of male/female students, writers, readers, etc. have changed over the decades. Yes, duh. They’ve dropped across the board. Oh,…

    • Why Kids Can’t Read

      I have no patience for podcasts. I leave it to my wife to decide what gets listened to on long road trips (or, in the winter, when a 1,000 piece puzzle is littered all over the dining table). During our drive back from Savannah, where we spent the week of Thanksgiving and adopted our darling…

    • Affiliate Arbitrage

      Theory: search and referrals rarely deliver consumers results for the “best” product or service they are looking for. Just about every link on any “buyer’s guide” page goes through several hoops of affiliate reference codes. So you have to ask: is this product really the best? Or is the publisher getting the most incentive to…

    • How To Grieve a Dog

      When I was 10 or 11 I remember my father taking me with him to an animal hospital out in the sticks. The cat, Friday, was in the back seat in its travel trailer. I don’t remember much about the cat other than that we didn’t care for each other very much. It was effectively…

    • The Logic of Reading Well

      The current reality: reading isn’t a priority. When newspapers were still a stalwart of our cultural hegemony, even they were written at a 7th grade reading level. After all, everyone needs to know the news. I far the average reading level is far less than that. There is the story about the woman suing because…

    • The path to better brains

      Write more. All the time. See what your thoughts look like on paper. Writing by hand conditions fine motor control. This can help with everything from improving synapse connections to properly fingering your partner to orgasm. Read better. Learn to read a text deeply and thoroughly. Ideally, spend large amounts of time with novels published…

    • This robot will sell you a soul

      Was I worried about AI “taking my job”? Never. Mostly because I wasn’t sure what it was they were taking. Oh no, is AI going to run off with all of the people who send me bottom-dollar offers through Upwork? I will say I noticed a two-year lapse of people reaching out for content and…

    I mean, who doesn’t love a fancy new app? I mean, isn’t that what so much of the industry invests its resources to? Creating something that looks incredible and feels like it adds some kind of value too your life? So often, the value is a verified distraction. The value is in the mood boost…


  • App Zero Progress – August 2024

    • The Loss of the “Literary Man”

      The headline is simple but does what it can to rattle the alarms: The Disappearance of Literary Men Should Worry Everyone. The author spends a lot of the essay pointing out how the numbers and proportions of male/female students, writers, readers, etc. have changed over the decades. Yes, duh. They’ve dropped across the board. Oh,…

    • Why Kids Can’t Read

      I have no patience for podcasts. I leave it to my wife to decide what gets listened to on long road trips (or, in the winter, when a 1,000 piece puzzle is littered all over the dining table). During our drive back from Savannah, where we spent the week of Thanksgiving and adopted our darling…

    • Affiliate Arbitrage

      Theory: search and referrals rarely deliver consumers results for the “best” product or service they are looking for. Just about every link on any “buyer’s guide” page goes through several hoops of affiliate reference codes. So you have to ask: is this product really the best? Or is the publisher getting the most incentive to…

    • How To Grieve a Dog

      When I was 10 or 11 I remember my father taking me with him to an animal hospital out in the sticks. The cat, Friday, was in the back seat in its travel trailer. I don’t remember much about the cat other than that we didn’t care for each other very much. It was effectively…

    • The Logic of Reading Well

      The current reality: reading isn’t a priority. When newspapers were still a stalwart of our cultural hegemony, even they were written at a 7th grade reading level. After all, everyone needs to know the news. I far the average reading level is far less than that. There is the story about the woman suing because…

    • The path to better brains

      Write more. All the time. See what your thoughts look like on paper. Writing by hand conditions fine motor control. This can help with everything from improving synapse connections to properly fingering your partner to orgasm. Read better. Learn to read a text deeply and thoroughly. Ideally, spend large amounts of time with novels published…

    • This robot will sell you a soul

      Was I worried about AI “taking my job”? Never. Mostly because I wasn’t sure what it was they were taking. Oh no, is AI going to run off with all of the people who send me bottom-dollar offers through Upwork? I will say I noticed a two-year lapse of people reaching out for content and…

    In the six months or so since I first approached the idea of “App Zero,” I’ve stumbled a few times. Here’s the thing: I don’t need another app. I don’t think anyone does. I sure as hell don’t need to be PAYING for any of them. But I like seeing what independent app developers create…


  • Consolidation to Reduce Anxiety

    • The Loss of the “Literary Man”

      The headline is simple but does what it can to rattle the alarms: The Disappearance of Literary Men Should Worry Everyone. The author spends a lot of the essay pointing out how the numbers and proportions of male/female students, writers, readers, etc. have changed over the decades. Yes, duh. They’ve dropped across the board. Oh,…

    • Why Kids Can’t Read

      I have no patience for podcasts. I leave it to my wife to decide what gets listened to on long road trips (or, in the winter, when a 1,000 piece puzzle is littered all over the dining table). During our drive back from Savannah, where we spent the week of Thanksgiving and adopted our darling…

    • Affiliate Arbitrage

      Theory: search and referrals rarely deliver consumers results for the “best” product or service they are looking for. Just about every link on any “buyer’s guide” page goes through several hoops of affiliate reference codes. So you have to ask: is this product really the best? Or is the publisher getting the most incentive to…

    • How To Grieve a Dog

      When I was 10 or 11 I remember my father taking me with him to an animal hospital out in the sticks. The cat, Friday, was in the back seat in its travel trailer. I don’t remember much about the cat other than that we didn’t care for each other very much. It was effectively…

    • The Logic of Reading Well

      The current reality: reading isn’t a priority. When newspapers were still a stalwart of our cultural hegemony, even they were written at a 7th grade reading level. After all, everyone needs to know the news. I far the average reading level is far less than that. There is the story about the woman suing because…

    • The path to better brains

      Write more. All the time. See what your thoughts look like on paper. Writing by hand conditions fine motor control. This can help with everything from improving synapse connections to properly fingering your partner to orgasm. Read better. Learn to read a text deeply and thoroughly. Ideally, spend large amounts of time with novels published…

    • This robot will sell you a soul

      Was I worried about AI “taking my job”? Never. Mostly because I wasn’t sure what it was they were taking. Oh no, is AI going to run off with all of the people who send me bottom-dollar offers through Upwork? I will say I noticed a two-year lapse of people reaching out for content and…

    Too many apps. Too many profiles. Too many inboxes. Not enough of the right attention going to the right places. The joke used to be: the first step to any new business idea is securing the domain name. The result was a lot of clever domain names that were registered even though they never went…


  • Your Apps Are Worthless

    • The Loss of the “Literary Man”

      The headline is simple but does what it can to rattle the alarms: The Disappearance of Literary Men Should Worry Everyone. The author spends a lot of the essay pointing out how the numbers and proportions of male/female students, writers, readers, etc. have changed over the decades. Yes, duh. They’ve dropped across the board. Oh,…

    • Why Kids Can’t Read

      I have no patience for podcasts. I leave it to my wife to decide what gets listened to on long road trips (or, in the winter, when a 1,000 piece puzzle is littered all over the dining table). During our drive back from Savannah, where we spent the week of Thanksgiving and adopted our darling…

    • Affiliate Arbitrage

      Theory: search and referrals rarely deliver consumers results for the “best” product or service they are looking for. Just about every link on any “buyer’s guide” page goes through several hoops of affiliate reference codes. So you have to ask: is this product really the best? Or is the publisher getting the most incentive to…

    • How To Grieve a Dog

      When I was 10 or 11 I remember my father taking me with him to an animal hospital out in the sticks. The cat, Friday, was in the back seat in its travel trailer. I don’t remember much about the cat other than that we didn’t care for each other very much. It was effectively…

    • The Logic of Reading Well

      The current reality: reading isn’t a priority. When newspapers were still a stalwart of our cultural hegemony, even they were written at a 7th grade reading level. After all, everyone needs to know the news. I far the average reading level is far less than that. There is the story about the woman suing because…

    • The path to better brains

      Write more. All the time. See what your thoughts look like on paper. Writing by hand conditions fine motor control. This can help with everything from improving synapse connections to properly fingering your partner to orgasm. Read better. Learn to read a text deeply and thoroughly. Ideally, spend large amounts of time with novels published…

    • This robot will sell you a soul

      Was I worried about AI “taking my job”? Never. Mostly because I wasn’t sure what it was they were taking. Oh no, is AI going to run off with all of the people who send me bottom-dollar offers through Upwork? I will say I noticed a two-year lapse of people reaching out for content and…

    The more apps I use, the more things I need to tend, the less energy I have to write/ read/ nap/ think/ whatever. Think of it like “app zero.”